SEO Optimization or Search Engine Optimization is the art of getting your website or webpage to rank in the organic search results on Google, Bing, or Yahoo. Ranking organically essentially means that your site is on the first page of the search engines for your desired keyword, but you don’t have to pay every time someone clicks on your web link.

By the way, the proper term is SEO or Search Engine optimization, but I am calling it SEO optimization for this post because a lot of people search for this term, and I want to rank for it.

It is amazing how many business owners have no idea about how SEO optimization actually works. Most amazing thing about it is the fact that they can totally change their business if they were to just get their page to rank in the top spots for their desired keywords. They could literally go from a business that is barely scraping by to a business that is thriving and has unlimited business knocking at the door.

It is the fine art really to rank for your intended keyword, and also keep your page or post enjoyable and informative for your readers.

Was talked up the main steps of making your website search engine optimized.

SEO Optimization Steps To Success

Identify Keywords

Knowing what your potential customers and clients are searching for is the first step of being successful in SEO.  If you don’t know what people are searching for, then you’re going to have a really hard time getting traffic to your site.  There are several free keyword tools available that will give you an idea of how many times a particular keyword is searched per month and on which search engine.

Analyze Current Rankings

Before you even begin your SEO or have a company begin working for you, it is very important that you know where you are currently ranking for each individual keyword.

Create website content that will “rank” for your keywords.

Now, it is time to create content on your website is optimized for that keyword. I recommend targeting one keyword per page or per post. This page or post needs to have at least 300 words and your keyword should be mentioned anywhere from 1 1/2% to 3% of the time. This is called keyword density for your SEO optimzation.

Create off-site “popularity” for your page or website for that keyword.

If you have created a buzzworthy page or post about your subject, people are going want to share it. They can share through Facebook, twitter, or even post on their website. Whenever they link back to your original post, you can consider that a vote for your content as being important to Google. This is called a backlink.  you can get back links from articles that you write and post on other websites, guest posts that you post on cooperating blogs, social media sites, and press releases. The more “votes” you get from around the web, the higher you will rank usually. Another part of these back links is making sure that the anchor text contains some of your keywords for proper SEO optimization.

Monitor rankings of your SEO optimzation

Make sure that you keep track of what is working and what is not working as you go.

Get to the first page to get free clicks.

the more competitive a keyword is, the longer it is going to take you to rank high for that particular keyword. There are some keyword difficulty checkers available that will give you an idea of the SEO Optimized competition before you get going.