10 Favorite WordPress Plugins For Business
WordPress is a great foundation for your business and what makes it even greater is the fact that you have thousands of developers out there trying to make it better and integrate with other services across the web.
There are free WordPress plug-ins and there are also premium or paid WordPress plug-ins. Keep in mind with any plug-in that you ever purchase for WordPress at that plug-in needs to be continually updated as WordPress updates. I bought a lot of plug-ins that work initially, but stop working once WordPress updates and then you’re left holding nothing essentially.
So, take a look at these recommended WordPress plug-ins that I have used like gravity forms, WishList member, and WP robot to see if they are a good match for what you need in your online business.
What Makes A Great Blog Post
Every time you add content to your website, you need to be thinking about a few structured parts of your content system.
You need to have a specific goal every time you content. That goal could be to give great value and add people to your mailing list, it could be to have them purchase a specific product or service that you provide, or could be to have them use a specific product that you may be in affiliate for.
What comes down to it, most people will not continually add content to the website unless it is bringing them more business or more money. So don’t feel guilty by having any of the specific goals in mind as you content your website.
Watch the video below to get a more specific idea of what I’m talking about.
Why Use WordPress For Your Online Business
We have a lot of online business owners asked us to do websites for them. When I explain what our websites consist of, I tell them about WordPress and why they need to have WordPress as the foundation of their website too.
You can use WordPress as a “blog”, landing page, CRM, membership site, sales funnel, and more.
See the video below to see why I recommend WordPress for every business owner.
How Affilate Cookies and Links Are Tracked
I got a question from a reader today asking about affiliate “cookies” and how they are tracked. I thought I would reply in a post.
Affiliate programs rely on being able to track who signed up for, or who purchased a product and who referred them to a product. We have all probably participated in an affiliate program at some time or another and maybe didn’t even realize it. When you refer your friends to Carbonite or Groupon using a link that they provide you, you are actually in an affiliate program.
When you share a link that someone uses to purchase, the affiliate program will match you to the buyer and give you a “bonus” or even an affiliate commission.
This process relies on their internet browser holding a tracking “cookie” to record that information match. If the buyer uses your affiliate link, clears their browser cookies, then comes back to the website and buys, you will probably lose out on the sale.
Every affiliate program differs on how they track sales and how long their cookies last. Some last for a year, and some only last for 24 hours like at Amazon.com. Usually in this case, the first affiliate link that they use is the one that will be credited with the sale up until that cookie expires or the user clears their browser cookies.
Some affiliate programs like Clickbank award the sale to last affiliate that refers the buyer to the website.
There are hundreds of large affiliate sites that house affiliate products, and just about every large company on the web has some type of affiliate program. We have all made people money that we have never met and will never know.
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